The Power Pair: Boost Bookings with Brow and Lash Combos

In the beauty industry, creating a seamless client experience while increasing your revenue per appointment is the ultimate win-win. If you're already offering lash lift services, there's a perfect opportunity sitting right above those lashes—brow lamination. By bundling these services or skillfully upselling them, you can enhance your client's overall look and grow your business at the same time.

Why Brow Lamination Pairs Perfectly with a Lash Lift

Brow lamination is essentially a perm for the brows, giving them a fuller, fluffier, and more defined appearance. When paired with a lash lift, the result is a beautifully cohesive, low-maintenance eye-enhancement package. Both services are semi-permanent, require similar aftercare, and appeal to clients looking for an effortless beauty routine.

Here’s how you can make brow lamination the natural next step for your lash lift clients:

Educate During the Consultation

When a client comes in for a lash lift, use the consultation as a chance to discuss their overall eye area goals. Ask questions like:

“Do you typically fill in your brows daily?”

“Would you be interested in a fuller-looking brow without makeup?”

Once they show interest, explain how brow lamination works and how it complements the lifted lashes to frame the face more effectively.

Create Bundle Packages

People love a deal. Offer discounted pricing when both services are booked together. For example:

The Eye Opener Package: Lash Lift + Brow Lamination – Save 15%

Fluff & Lift Duo: Includes brow shaping, lamination, and lash lift

These packages not only incentivize clients to try something new but also make the added value clear.

Use Visuals to Show the Transformation

Before-and-after photos are powerful. Create a gallery or slideshow in your studio or on social media showing real client transformations with both services. Highlight how lashes and brows together enhance the natural beauty of the eyes.

Even better—show one eye with just a lash lift and the other with both lash and brow treatments. The difference is often enough to make clients say, “I want the full look!”

Leverage Social Media and Email Marketing

Use your marketing channels to showcase your duo services. Post videos of the process, share reels with client testimonials, or run limited-time promos like:

“This month only: Pair your lash lift with a brow lamination and get $20 off!”

You can also send out targeted emails to your regular lash lift clients letting them know about this complementary service.

Offer a Mini Brow Touch-Up with Every Lash Lift

As a bonus service, you can include a brow shaping or light tint during a lash lift to get clients used to the idea of brow enhancements. After seeing how a subtle change enhances their face, many clients will be open to trying a full lamination next time.

Talk Results and Aftercare

Set expectations and address concerns—brow lamination, like lash lifts, lasts about 6–8 weeks and requires minimal maintenance. Emphasize that when done together, clients can wake up feeling polished and put together without makeup.

Clients love convenience—selling a time-saving beauty upgrade is one of the easiest upsells when you position it right.

Final Thoughts

Upselling brow lamination with lash lift services is not just about making an extra sale—it's about helping your clients look and feel their best. By educating, showcasing results, and creating irresistible packages, you can turn a one-time service into a full-on beauty ritual.